Vol. 6 No. 3 (2026): Volume 6 Number 3. 2026

DOI: https://doi.org/10.56286/gd7r9s70

Published: 2026-10-14

Articles

AI-driven transparency across the entire customer journey, from pre-purchase to post-purchase, in the luxury goods marketing sector.

ziad saloom, Ali Thamer Ali Al-Ibadi

1-14
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Green product design strategies for improving productivity: A survey of the opinions of a sample of individuals working in a group of industrial plants in Nineveh Governorate

Omar Saeed Abdullah

78-100
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The Impact of immersive technologies Dimensions on improving the quality of higher education: A survey Study of the opinions of a sample of instructors at the University of Mosul

Raghad mawlood, Thaeir Ahmed AL Samman

136-151
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The Possibility of Implementing a Hybrid Manufacturing System at The Northern Cement State Company / Badush Cement Plant - Expansion

Mohammed Ahmed Khudair , hiba mohammed

152-172
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Diagnosing the dimensions of marketing intelligence: A survey study of the opinions of a sample of workers at the Badush Cement Factory in Nineveh Governorate

wijdan hamoody, Ayman Mahmoud Hussein Al-Taie Al-Taie

35-50
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Diagnosing the reality of the dimensions of inspirational leadership / a diagnostic and analytical study of the opinions of a sample of the functional staff at the Northern Technical University - and its formations in Nineveh Governorate

Radwan Mahmood, Ahmed Suliman

101-116
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The Availability of the dimensions of job attraction in the Directorate of Mosul Municipality

Shaimaa Alobaidy, Sultan Ahmed Khleaf Alnofal

117-135
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Generative Artificial Intelligence as a Strategic Tool for Innovation Management in Organizations: An Analytical Study of the Opinions of a Sample of Employees at the Universities of Kufa, Al-Furat Al-Awsat Technical, and Jabir Ibn Hayyan Medical and Pharmaceutical Sciences

Amer Abdul-Karim Al-Dhabhawi, Noor Sabah Jaleel Al-Balaghi, Muhammad Fayez Sultan Al-Fadhel

64-77
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The Extent of the Auditing Profession’s Contribution to the Rationalization of Accounting Practices and Its Impact on Financial Reporting Quality

Asst. Lecturer Oras Jalo Hasan1, Prof. Dr.Sinan Zuhair Mohammad

51-63
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Assessment of the Procedures of the Performance Audit Department at the Iraqi Federal Board of Supreme Audit in Auditing the Sustainable Development Goals According to INTOSAI Standards

Hanan Jamal Sharif, Abdul Wahid Ghazi Mohammad

15-34
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